I don’t have much time during the day for things like daydreaming, so unfortunately I daydream at bad times, like when I am driving (which causes me to turn when I mean to go straight, oops), or when I am talking to people (which is really bad because my mom says I am not as good at multitasking as I think I am and have a hard time formulating coherent sentences when I have so much going on in my head). I just have so much going on right now and I need to daydream to keep it all straight (because my daydreams are mostly figuring things out for the future).
Right now I am trying to figure out our brand. What exactly do we want the farm to stand for and how to we get this out to people and make sure that the steps we are taking are the correct steps in this process. Well, we know that our main stance is to help people break away from the corporate greed that has so many of us enslaved. Currently I would say we have large companies that control the wealth of the country, and because they control the wealth they also control the government and every aspect of it. These companies are insurance, pharmaceutical, packaged foods, oil, utilities, and banks to name a few, I am sure I am missing some but these are the big ones. We dish out most, if not all, of our money every month to almost every single one of these guys. Very few people do not have one of these industries taking money out every month. We want to help break this cycle by showing people how they can lower their carbon footprint. The second thing we want to do is show people that eating an “organic” lifestyle doesn’t have to be expensive. We pay more for food that is good for us because we think we have to, but we don’t. The third thing we want to do is show people what good food really is. What different food labels mean, why it’s important to be able to visit the farms that grow your food. I encourage people to visit our farm, see what goes into the soil, how the chickens are raised, what the cows eat, whatever they need to see to make them feel better. We shouldn’t have to hide what we are doing, If we do then we know what we are doing is wrong.
This also got me thinking about my role models in this field we are getting into. The two that stuck out in my mind the most are Ed Begley Jr. and Joel Salatin. When I was first introduced to the work of Ed Begley Jr he was always being portrayed as the crazy environmentalist actor who runs his kitchen appliances with a bike. I am very impressed with his work though. I am impressed that he can step away from the life a “traditional actor” would lead to follow a position he feels very strongly about. He lives in a modest house with renewable energy sources, drives an electric car, and even rides a bike to the Academy Awards. He has books and gives talks about the importance of maintaining a low carbon footprint. Heck him and Bill Nye are competing for who can have a lower carbon footprint. That’s so cool.
I know I have talked about Joel Salatin before but he is definitely my role model in building the food part of the farm. I greatly respect his ideas that a farm should build on itself, and that animals should be animals. If you take care of your farm the right way there really should be no need for non organic soil additives, mass produced chicken feed, even silos. Everything on his farms builds on each other. The cows “mow” the grass, his chickens eat the bugs in the grass that the cows “mowed” for them, It’s all very cool.
What we want to do is take these same ideas and mesh them together with the idea that neither one has to be expensive. We dont care about being a million dollar farm, or build a $200,000 home because our goal isn’t how much money we make or spend, it’s how many people we help. If we can show people that they can build a house with a low carbon footprint and renewable energy sources and grow or buy really good natural food while living at or below the poverty line then we have reached our goal.
I would love to hear these two speak in the near future, but more than that I would love to meet them someday. When I say I want to meet them I don’t mean in a “I’m gonna stand in line and spend a second shaking their hand or having them sign a book” kind of way. I mean that I would like to meet them because we are involved in some sort of activist thing together. Be that a talk, or a film, or whatever. I want to meet them as a colleague, not just a fan, if that makes any sense. I want to publish books and give talks, and have real conversations with people who are already in it. This gets me excited. This is what I have wanted to do my whole life. Now I just have to get our building permit….